XCaliber Health
Senior Growth Marketing Manager
Boston, New York, Chicago, San Francisco, Bangalore · Manager · Full-time · Posted Oct 30, 2026
- Experience
- 6–8 years in growth, demand generation, or performance marketing.
About the job
Owns and optimizes campaigns, experiments, and performance marketing to grow the top of funnel and pipeline among digital health and health AI buyers.
What you'll do
- Plan and optimize omnichannel, ABM, and targeted outreach campaigns; run A/B tests across ads, emails, and conversion flows.
- Manage the lead generation funnel and build dashboards tracking ROI, CAC, and funnel progression.
- Align campaign messaging and landing pages with buyer segments, and support promotion of webinars and events.
What they ask for
- 6–8 years of experience in growth, demand generation, or performance marketing.
- Strong B2B SaaS or digital health background.
- Hands-on experience with Google Ads, email platforms, and LinkedIn.
- Data-driven mindset with strong testing and attribution instincts.
Nice to have
- Experience building early-stage marketing infrastructure and attribution frameworks.
- Familiarity with technical audiences, ABM-style campaigns, or outbound sequencing tools.
Tools
Google Ads, LinkedIn, HubSpot, Clearbit, Apollo
AI focus
The role markets to health AI buyers and may involve learning about agentic AI and healthcare technology; no AI development duties are stated.
Model-written summary · the original posting is authoritative